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Get insider tips and best practices about the roofing, fencing, concrete, restoration, siding, excavation, painting, pool, and deck industries.

How to Upsell and Cross-Sell as a Roofer
Once you’ve closed a sale with a customer, their buying journey isn’t necessarily over. When you effectively use sales techniques like upselling and cross-selling, you

Social Media Video Marketing Framework

What to Include in a Roofing Sales Job Description
Hiring the right staff for sales roles is an essential part of running a successful roofing business. However, finding the best candidates can be a

The Secret to Retargeting Roofing Ads
You’ve only got one chance to land customers and close deals, right? Not necessarily! Typically, customers need to see your brand at least seven times before making a purchasing decision.So, how do you handle a prospect visiting your website without converting? That’s where retargeting ads come into play. In this blog post, we’ll discuss what retargeted ads are, why they’re important, and how they work. Let’s get started!

How to Build Customer Relationships as a Roofer
Poor customer experience can lead to a loss in sales and be detrimental to your roofing company’s success. So, how do you avoid bad customer

Everything you need to know about website URLs
URLs are just meaningless, random words at the top of your web browser, right? WRONG! Say goodbye to the days of overlooking URLs. Website URLs are actually a helpful tool that can boost your roofing website’s visibility.

The Fascinating History of Roofing
Brick, wood, mud, leaves, grass, stone, straw, sticks, and animal skin. What do all of these items have in common? Humans have used them to

The Roofing Industry’s Impact on the Environment
Sustainability is a hot business topic across many industries. With companies looking to lessen their carbon footprint, more and more businesses are paying attention to

How to Get a Free EIN Number for Your Roofing Company
Starting a business is a little more complicated than simply having an idea and opening a shop. In the United States, companies must comply with

How to Retain Employees in the Trades
Employee retention is crucial to any business’s success, no matter the industry. High turnover can be time-consuming and expensive. In this blog post, we’ll discuss

How roofers can use LRP SEO to their advantage
So, what exactly is LRP SEO? This blog post will define LRP SEO and help you understand why it’s an important strategy to improve your online presence. Let’s get started.




